Just ListedSell, value, and buy across Bal Harbour, Brickell, Coral Gables, Fort Lauderdale & Boca — with a brokerage built for record numbers.


at the St. Regis Bal Harbour
Brenda Friend is a full-service South Florida brokerage built around one specialty: selling waterfront and branded residences for record numbers.
A glimpse of the actual homes Brenda represents across South Florida — from oceanfront towers to bayfront estates. Real properties, real photography.
Just Listed
Off-Market
Active
Coming Soon
Sold
Sold
Represented
Off-Market
Concierge
Private Inventory
Just Listed
Represented
Sold
Concierge
Bespoke pricing, positioning, and an honest sale timeline — no theatre.
Cinematic film, drone, twilight, editorial-grade collateral.
Global private-office network plus precision digital reach.
Direct line, email, social profiles, valuation tools, and live listings — all in a single shareable card. Open it on your phone, save the contact, or text it to a friend buying or selling in South Florida.
3 published reviews from South Florida buyers and sellers. Read every review on Brenda's Zillow Premier Agent profile.
"Brenda is the consummate professional — she knows the South Florida luxury market inside and out, and she negotiated us a price no one else could."
"We interviewed four agents before choosing Brenda. The marketing presentation alone was on another level. Sold in 21 days, $250K over our last offer."
"Discreet, hyper-responsive, and connected to off-market inventory we never would have seen. Closed our Indian Creek purchase in under 30 days."
Direct answers from a licensed Florida broker with 18+ years selling luxury, waterfront, and branded-residence property across Miami-Dade, Broward, and Palm Beach.
Brenda Friend is a licensed Florida real estate broker (FL license #3201970) with Elite International Realty in Aventura, Florida. She has spent 18+ years selling luxury homes, waterfront estates, and branded condominium residences across Miami-Dade, Broward, and Palm Beach counties, and works broker-direct — every valuation, showing, and negotiation is handled personally rather than by a junior team.
Bal Harbour, Surfside, Miami Beach, Sunny Isles Beach, Golden Beach, Aventura, Brickell, Edgewater, Coconut Grove, Coral Gables, Key Biscayne, Pinecrest, Fort Lauderdale, Las Olas, Hollywood, Hallandale Beach, Boca Raton, Delray Beach, and Palm Beach — plus off-market inventory throughout Miami-Dade, Broward, and Palm Beach counties.
Request a confidential broker-prepared valuation. Unlike an automated Zestimate, Brenda's valuation weighs closed and pending comparables (including non-public sales), the specific line, floor, view, and exposure of a condominium, dockage and deepwater access for waterfront homes, building service tier and assessment history, and the live posture of active buyers. You receive a written pricing range, a suggested listing window, and a net-sheet projection, typically within two business days.
Sellers typically budget brokerage commission, Florida documentary stamp tax on the deed ($0.70 per $100 of price in most counties, $0.60 in Miami-Dade), title and settlement fees, HOA or condo estoppel fees, and any negotiated repair or closing concessions. Brenda provides a line-item net sheet before you sign a listing agreement and again before you accept any offer.
Correctly priced luxury properties in prime South Florida markets generally receive their first serious offer within 30 to 75 days, with an average of roughly 62 days on market in the $3M+ segment and a sale-to-list ratio near 96%. Trophy waterfront and branded-residence inventory can move considerably faster when launched pre-market to a private-office network.
Yes. Florida places no citizenship or residency restriction on real estate ownership. International purchasers typically buy in cash or through a foreign-national mortgage program (usually 30–40% down), and sellers who are non-U.S. persons are subject to FIRPTA withholding at closing. Brenda coordinates FIRPTA counsel, title, banking, and wire-compliance from contract to closing, and works with multilingual closing teams across Latin America and Europe.
A branded residence is a condominium operated to the standards of a luxury hospitality brand — St. Regis, Four Seasons, Ritz-Carlton, Aman, Armani, Fendi, Bvlgari. In South Florida, branded towers trade at roughly a 38% per-square-foot premium over comparable non-branded buildings ($1,650/sqft versus about $1,195/sqft), and historically hold value better in soft markets because of service consistency, rental programs, and restricted resale supply.
Email brenda@eliteinternational.com, book a free 30-minute video appointment at brendafriend.com/appointment, or request a confidential valuation at brendafriend.com/valuation. Inquiries are answered by Brenda personally, typically within two business hours.